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About the video you just had to watch…
Well, this would be the first one I ever got to ‘direct’ as they say (who says that?) Anyway: Do you like Eric Andre and falling of bridges?
Absurdist Comedy, I fucking love it. That’s my thing. Awkward videos of awkward boomer-men traveling through rapidly destructive absurdist scenarios make me giggle.
I’ve been on a steady diet of Back-alley Adult swim shows like The Eric Andre show and have had my eyes glued to Chris Cunningham videos and Stanley Donwood’s Artwork for Hail to the Thief while having some good ol’ Death Grips playing in the background. Pretty chaotic stuff I know. Look how smart I am. Anywho,
I wanted a chance to boil down all of these chaotic visuals into a fully fleshed out video that served my twisted sense of humor (whatever that maybe, it’s pretty meh) so when I got the chance to create a promo for Revolver Club for this year’s record store day, I pretty much knew what I had to do. Kinda.
Two of my closest friends and I took on the mammoth task of trying to film something ANYTHING in a mannequin warehouse cause I planned a video where Revolver club as a construct no longer exists and in a Mad-Maxish World, the only one’s who can provide you those sweet sweet big black discs were these characters called Wacky Doc-Doc and Chootu, some form of parody of late-night Telecom commercial salespeople.
Due to upcoming exams, reality and a surgery I had to go through in the middle of the shoot, we ended up making a smaller, tinier, itsy bisty promo that I hope did some form of justice to what we had set out to make.
The character’s still exist, the humor peeks it’s deformed head out throughout the video and it’s jumpy and sketchy enough to look like it was shot on a busted up phone and edited by a guy living in the apocalypse.
Best part- I think we created a way to be able to convey the message of the promo (OI! YOU THERE! 13 TH ! RECORD STORE DAY! BE HERE!) Without dulling it down into the ‘mundane enthusiasm’ that most modern age music related promo vids have these days (that’s high talk for a guy who does not know what he’s talking about.) So yeah, there!
Directed by Rushnan Jaleel and Rohan Mehta
Actors: Nidhi Shetty as Chootu Rohan Mehta as Wacky Doc-Doc
Cinematography by Rushnan Jaleel